CPG Tools & Tech

The Secrets of Effective Cosmetics Merchandising

In an industry that’s all about image, cosmetics merchandising plays an integral role in how customers view health and beauty products during their shopping experience. The visual merchandising..

How to Take Cross Merchandising to The Next Level

If your company is experiencing a dip in sales, cross merchandising might be the answer to your troubles. 

There are many tricks of the trade merchandisers use to attract customers to their displays..

Beer Merchandising Ideas for the Craft Company

The craft beer industry is booming in the United States, as it generated $22.3 billion in 2015 alone. Moreover, the industry experienced 12.8% growth in sales volume. Increased growth means increased..

Packaging

The Best of Beverage Packaging for Small Businesses

The beverage industry is saturated with emerging companies trying to bring their drinks to retail. Aside from offering a high-quality product, having unique packaging is one way to attract consumers..

Supply Chain Management

Scaling Your CPG Supply Chain for National Growth

If your consumer packaged goods business has had local success, chances are you’re gearing up to expand into the national market. As you evaluate your distribution channels before the big jump, keep..

Accountability

Workforce Tracking Software: Why It’s Not “Big Brother”

It’s not uncommon for employees to be wary of any system that allows supervisors to monitor their whereabouts throughout the day. This resistance is generally less prevalent in the younger millennial..

Repsly News

Repsly: A Bi-Continental Company

I recently sat down with Marko Kovac, co-founder and CEO of Repsly Inc., to discuss the company’s unique operational structure. Repsly is a B2B SaaS company in the mobile workforce management space...

Accountability

Team Leadership: Avoiding Micromanagement

It can be tempting for managers to remain vigilant over every activity their team members are performing, especially if the employees are working remotely. However, doing so will only breed feelings..

CPG KPIs & Reporting

Data is Gold: Taking Advantage of KPIs

Every smart business owner knows the importance of KPIs (Key Performance Indicators). KPIs are metrics used to measure the success of a business, department, or individual against their goals. They..