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Remote Teams: Cultivating Company Culture with Mobile Workforce Management

Accountability

Remote Teams: Cultivating Company Culture with Mobile Workforce Management

Victoria Vessella

The phrase “company culture” is typically associated with a traditional office setting. However, cultivating culture is just as important, if not more important, for remote field teams. In fact, a study conducted by Forrester predicted that 43% of Americans will be working remotely by 2016. Additionally, a study conducted by Kotter International and Harvard Business School professor, James Heskett, found that companies with..

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3 Min Read
3 Ways Small Businesses Can Improve Employee Productivity

Team Building

3 Ways Small Businesses Can Improve Employee Productivity

Victoria Vessella

Organizations are constantly looking for ways to get ahead of the competition. Keeping employee productivity high is one way to do this. Making small operational tweaks now can compound over time to..

5 Min Read
Sales Advice: Gems From

Insights and Studies

Sales Advice: Gems From "The Office"

Amanda McGuinness

If you ask me what comes to mind when I think “salesperson” it’s three people: Jim Halpert, Dwight Schrute, and Michael Scott, of NBC’s “The Office.” I probably watch too much TV. All three of these..

4 Min Read
6 Benefits of Remote Employee Monitoring

Accountability

6 Benefits of Remote Employee Monitoring

Victoria Vessella

It can be difficult for managers of remote employees to ensure that their team in the field are working to their fullest potential. Without a means of tracking their activities, managers are forced..

3 Min Read
Allocating Field Territories: Why and How?

Territory Management

Allocating Field Territories: Why and How?

Aya Tsuruta

Here’s what you don’t want: unnecessary travel costs, concentrated efforts in areas with low returns, or a lack of attention on your highest revenue-generating clients. Andris Zoltners of..

3 Min Read
Key Performance Indicators for Marketers

CPG KPIs & Reporting

Key Performance Indicators for Marketers

Aya Tsuruta

What’s the difference between marketing and sales? Ultimately, not much. Both aim to reach out to customers, keep them engaged, and foster long relationships with them. Marketing creates the..

4 Min Read
Going Green: Nike and LEGO are Doing it, You Should Too

Insights and Studies

Going Green: Nike and LEGO are Doing it, You Should Too

Aya Tsuruta

Last month at the Cannes Lions Festival of Creativity, Publicis Impetu, a top creative agency, won a silver Lion for their promotional packaging of Nike Frees.

3 Min Read
The Role of Photographs in Businesses

The Role of Photographs in Businesses

Aya Tsuruta

Instagram was born out of Stanford-graduate Kevin Systrom’s passion for photography and knack for coding. Within 9 months of its launch it had 7 million users. Today it boasts over 300 million users,..

4 Min Read
Tips for Negotiating with Retailers

Supply Chain Management

Tips for Negotiating with Retailers

Victoria Vessella

Getting your product into retail stores can be a daunting task. Shelf space is valuable real estate, as countless vendors are competing for a slice of the same pie. It’s important to remember that ..

3 Min Read
Packaging Considerations for the Food Industry

Packaging

Packaging Considerations for the Food Industry

Victoria Vessella

Good packaging is an invaluable asset for any company that produces physical goods. Packaging design relays a message to consumers about not only the contents inside of the package, but also about..

4 Min Read
3 Ways Managers Can Help Sales Representatives Improve

Team Building

3 Ways Managers Can Help Sales Representatives Improve

Victoria Vessella

Even the most competent and seasoned sales professionals can run into roadblocks. During trying times, it’s up to sales managers to get their teams back on track. Josh Stevens of QuotaFactory shares..

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