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Time Management Study: How a Field Rep Spends Their Day

Insights and Studies

Time Management Study: How a Field Rep Spends Their Day

Matthew Brogie

Time is a precious commodity for field reps and managers. Between juggling tasks and expectations of multiple parties, field reps and managers are constantly looking for ways to manage their time well to maximize productivity. In an ideal world, field reps would spend most of their time on activities that directly impact sales and revenue, such as building relationships with customers, generating orders, providing customer service,..

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2 Min Read
3 Ways to Boost Accountability & Trust in Your Organization

Accountability

3 Ways to Boost Accountability & Trust in Your Organization

Matthew Brogie

There is a fine line to walk between asking for accountability from employees and breaking their trust. Employees who don’t feel that their employers trust them have lower morale and performance than..

2 Min Read
Keeping Up with Retail Merchandising: Packaging Trends That Sell

Packaging

Keeping Up with Retail Merchandising: Packaging Trends That Sell

Matthew Brogie

Retail merchandising is constantly evolving in nearly every industry, where technology, changing opinions, and new sales channels influence how producers design the packages which secure and promote..

3 Min Read
Retail Merchandising Management: The Essential Checklist

Retail Merchandising Management: The Essential Checklist

Matthew Brogie

Merchandising is an industry that demands incredible attention to detail and an organized system of communication. While many managers have a system in place that runs smoothly, regularly checking..

2 Min Read
More Doesn’t Always Mean Better: Shelf Space and Retail Execution

More Doesn’t Always Mean Better: Shelf Space and Retail Execution

Matthew Brogie

More sales are a good thing, and having enough supply in-store to meet demand, and encourage purchasing is important to the success and growth of a product. Unfortunately, a mistake that is made all..

3 Min Read
Driving Field Team Success Through Accountability

Accountability

Driving Field Team Success Through Accountability

Matthew Brogie

There is a growing buzz about Field Activity Management; the ability to manage the efforts of an outside sales team with real time visibility, minimal data and reporting overhead and a high degree of..

2 Min Read
Driving Efficiency in Retail Merchandising Organizations

Driving Efficiency in Retail Merchandising Organizations

Matthew Brogie

It doesn't take an Ivy League MBA to recognize that a field organization can perform better, and contribute more to the corporate goals if it can become more efficient, but what is the best way for..

4 Min Read
10 Best Uses for Mobile in Retail Merchandising

CPG Tools & Tech

10 Best Uses for Mobile in Retail Merchandising

Matthew Brogie

We have written quite a bit in recent months about the use of Mobile Technologies for Field Sales and Retail Merchandising, everything from tracking reps to taking photos and capturing competitive..

2 Min Read
What is Sales Force Automation (SFA)?

Technology

What is Sales Force Automation (SFA)?

Matthew Brogie

According to Webopedia, Sales Force Automation, or SFA, is "a technique of using software to automate the business tasks of sales". This is a very succinct definition and probably doesn't tell us..

1 Min Read
Do You Really Want to Know Where Your Reps Are?

Accountability

Do You Really Want to Know Where Your Reps Are?

Matthew Brogie

With the proliferation of SmartPhones and all of the technology that they encompass, there is almost nothing that goes undocumented about what a person does anymore. Reps might not be tweeting about..

2 Min Read
Improving Sales Force Effectiveness: 4 Steps

Team Building

Improving Sales Force Effectiveness: 4 Steps

Matthew Brogie

With a gap in the understanding of what makes successful sales forces tick, researchers have begun to focus on quantifying the factors that go into turning a motivated sales team into a task force..

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