CPG Tools & Tech
Once thought to be virtually indestructible, large consumer packaged goods (CPG) companies today are struggling.
According to Bain and Company, from 2012-2016 a whopping 85% of the 50 largest CPG..
How to Measure Sales Per Point of Distribution (SPPD)
How to Use POS Data for Intelligent Retail Execution [Free Guide]
Supply Chain Management
Product Distribution Strategy: The Ultimate Guide [Infographic]
Agile Reporting: How to Save Time While Uncovering Trends From the Field
Sales Territory Management Plan: Creating a Strategy That Works [Infographic]
Consumer packaged goods (CPG) is one of the industries that has had the hardest time adapting to the rapid growth of online marketing and the slowdown in physical retailers. Traditionally, many..
(This article originally appeared on G2: Source)
Brick-and-mortar retail isn't going anywhere.
Despite the clamor surrounding the so-called retail apocalypse, studies show that more than half of..
This spring, we released our most anticipated new product yet: an all-new reporting platform that gives field teams everything they need to make data a part of their daily workflow.
In this post,..
Today’s business software is more powerful, accessible, and user-friendly than ever. This is especially true of customer relationship management (CRM) software, which has rapidly morphed from a..
We’ve all heard it before: If you can’t innovate, you’ll get disrupted. While there’s no magic crystal ball that will help retailers predict the future, there are expert opinions on what needs to..
It’s not easy to approach a retailer and explain to them why they should give you more facings, or if you're new, why they should take on your brand at all. You have to be equipped with a..
Merchandising, sales, and demo teams are the unsung heroes of CPG marketing. From winning new retail placements to driving sales at face-to-face events, retail services firms can have a huge..
One of the most basic tools CPG brands use to understand their position in the market is point-of-sale data. From the very first time a shopper put your product in their cart to the nationwide..
Get the 37 key metrics top brands are tracking at retail.
The 3 Types of Data You Need to Explode Sales in Your Highest Priority Retailers