Trade Promotion

Why So Many Promotions Fail to Have an Impact on Sales [Infographic]

Why So Many Promotions Fail to Have an Impact on Sales [Infographic]

Guaranteeing the success of product promotions is a top priority for high performing brands. Still, many struggle to meet their promotion execution goals. In the infographic below, we discuss why so many promotions fail to have an impact on sales, and introduce the idea of in-flight promotion optimization -- the concept leading brands are embracing to close the gaps in their promotion execution strategy.

in-flight promotion optimization infographic 

 

 

Download the 2025 Outlook Report

Ready to stand out on the shelves in 2025? Learn how industry leaders are gearing up to dominate the retail space. Don’t get left behind—download your copy of the report now!

Melissa Sonntag

Melissa is a recent graduate of Northeastern University and a content marketing specialist at Repsly, Inc. She is committed to applying her skills in order to bring value to Repsly readers and customers. Outside of work, Melissa enjoys practicing yoga, making music, and anything dog-related.

Latest Posts

3 Min Read
Free Retail Execution Licenses With Your ERP? Here’s What They Really Cost

CPG Tools & Tech

Free Retail Execution Licenses With Your ERP? Here’s What They Really Cost

Sara Bullock

When ERP retail execution licenses come bundled “for free” with an ERP contract, it’s easy to think, “Why not use what’s already included?” No extra spending, no procurement hassle, simply another..

3 Min Read
Repsly and ParallelDots Announce Strategic Partnership to Deliver AI-Powered Image Recognition for CPG Field Teams

Repsly News

Repsly and ParallelDots Announce Strategic Partnership to Deliver AI-Powered Image Recognition for CPG Field Teams

Luciana Marzilli Lord

Boston, MA & Seattle, WA | September 30, 2025 –  Repsly, Inc., a leader in retail execution software for the consumer packaged goods (CPG) industry, and ParallelDots, Inc., an innovator in retail AI..

2 Min Read
4 Ways Retail Execution Software Helps Field Teams Win in Sporting Goods

CPG Tools & Tech

4 Ways Retail Execution Software Helps Field Teams Win in Sporting Goods

Sara Bullock

As a leader in the sporting goods industry, you know how much depends on what’s happening at the store level. From empty shelves to off-brand displays, small issues can lead to missed revenue and..