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3 Tips for Calculating the Right Software Choice

Technology

3 Tips for Calculating the Right Software Choice

Richard April

For small and medium sized businesses (SMBs) with field reps, there has never been a better time to utilize software tools to maximize profits and productivity. A growing number of software companies have emerged on the market with services aimed at growing SMBs, and the trend for integrating them is on the rise. But how do you calculate which software is the best for your SMB? Choosing the right software can be a challenge, as a full..

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3 Min Read
3 Reasons To Evaluate the Performance of Your Field Reps

CPG Team Management

3 Reasons To Evaluate the Performance of Your Field Reps

Erin P. Friar

For small and medium sized businesses (SMBs) with field teams, breaking into an industry and gaining brand recognition can be difficult. One way to aid the process is by evaluating the performance..

4 Min Read
How to Build Customer Loyalty with In Store Promotions

How to Build Customer Loyalty with In Store Promotions

Nancy Chen

In this day and age, customer loyalty is becoming scarce. With such saturated markets, there is intense competition among brands for customers. Supply far outstrips demand, and with the increase in..

3 Min Read
How to Be an Outstanding Sales Promoter

How to Be an Outstanding Sales Promoter

Nancy Chen

As effective as in-store promotions are, you need good reps to promote the product, as they are your best advocate. Here we will address the aspects that make a rep a good sales promoter. Good..

3 Min Read
3 Ways for Field Teams to Optimize Merchandising Audits

3 Ways for Field Teams to Optimize Merchandising Audits

Erin P. Friar

For any small or medium sized business it is imperative to stay ahead of the competition by performing continuous merchandising audits. Instead of just asking reps to “check things out,” go in..

5 Min Read
How Much Can You Save?: A BYOD Cost Analysis

Insights and Studies

How Much Can You Save?: A BYOD Cost Analysis

Nancy Chen

BYOD (Bring Your Own Device) has been increasing in popularity as more and more companies are seeking to cut costs and boost productivity. However, there have been arguments that implementing BYOD..

3 Min Read
Field Workforce Management: The Key to Employee Accountability

Accountability

Field Workforce Management: The Key to Employee Accountability

Nancy Chen

Mobile CRM software is an easy way to organize your reps- with it, you can practice effective territory management and have your reps collect data with ease. What you may not have considered,..

3 Min Read
3 Ways to Fix Repeat Field Rep Problems

Accountability

3 Ways to Fix Repeat Field Rep Problems

Erin P. Friar

Managing a team of representatives who primarily work outside the office presents a host of challenges. Nearly all communication has to be done remotely, it is difficult to catch mistakes before..

5 Min Read
3 Reasons to Pair Mobile CRM Software and BYOD

Technology

3 Reasons to Pair Mobile CRM Software and BYOD

Erin P. Friar

With the explosion of the web, small and medium sized (SMB) businesses with remote workers now have a large variety of choices for both hardware and software solutions. For software, CRM and Field..

5 Min Read
5 Hacks for Your Next Trade Show

Field Marketing

5 Hacks for Your Next Trade Show

Nancy Chen

B2B (business-to-business) marketing is far more lucrative than B2C (business-to-consumer) marketing- a single B2B sale can earn you hundreds of thousands of dollars, while a B2C sale may only earn..

6 Min Read
The Ultimate Bait: Attracting Retailers via Price Incentives

The Ultimate Bait: Attracting Retailers via Price Incentives

Nancy Chen

Wanting to get your product on the shelf and actually getting your product on the shelf are two very different things. Many entrepreneurs know this after pitching to numerous retailers and hearing..

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