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PR Lessons Learned: 3 Branding Mistakes Made Last Year

Team Building

PR Lessons Learned: 3 Branding Mistakes Made Last Year

Erin P. Friar

When business set out to introduce new policies, marketing efforts, and products there are bound to be some blunders. Take a look at last year’s biggest branding mistakes, what went wrong, and the lessons businesses can take away from them.

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5 Min Read
Choosing a Strategy for Building a Merchandising Team (Part 3 of 5)

Choosing a Strategy for Building a Merchandising Team (Part 3 of 5)

Matthew Brogie

Over the past few weeks I’ve been exploring the different approaches to building retail merchandising team. The crux of the issue centers on the most basic business decision: How can you get enough..

3 Min Read
Boosting Employee Engagement With Effective Territory Management

Territory Management

Boosting Employee Engagement With Effective Territory Management

Erin P. Friar

Sales executive Marie Warner said in an article:

“A major complaint of both novice and senior reps...is that their territories are repeatedly changed once they have invested time in fostering..

3 Min Read
Jeff Fromm on How Millennials Are Effecting the CPG Industry

CPG Industry News

Jeff Fromm on How Millennials Are Effecting the CPG Industry

Erin P. Friar

There’s no doubt about: Millennials are changing the business landscape. Not only do they make up one of the largest consumer groups, being 25% of the population and exceeding the Baby Boomer..

3 Min Read
When Do You Say No?: Prioritizing Clients Based on Profitability

Insights and Studies

When Do You Say No?: Prioritizing Clients Based on Profitability

Nancy Chen

For many businesses, it can be tempting to accept as many contracts as possible because of a desire for rapid growth. Understandably, you want to maximize utilization of your field reps- after all,..

3 Min Read
How to Get Your Boss on Board With Software Implementation

Technology

How to Get Your Boss on Board With Software Implementation

Erin P. Friar

A management position comes with a level of complexity, between looking out for your team’s best interests and being subject to the approval of your superiors for changes. Managers too often find..

2 Min Read
KPIs are More Than Just Metrics

CPG KPIs & Reporting

KPIs are More Than Just Metrics

Nancy Chen

“If you cannot measure it, you cannot improve it.”

- William Thompson, inventor of the Kelvin scale

This saying has been adopted for business, and is fundamental to understanding the importance of..

3 Min Read
Improve Morale with Performance Based Pay System

Accountability

Improve Morale with Performance Based Pay System

Cam Garrant

For organizations with representatives in the field, maintaining individual morale is vital to the continued success of the entire team. In the vast majority of field-based organizations, reps will..

1 Min Read

Repsly News

Repsly's 17 Million Activities Milestone! (Infographic)

Marko Kovač

We are excited to announce that Repsly has hit it a new milestone last week. We have officially synced over 17 million field activites on our software. Thank you for all your support, and the Repsly..

3 Min Read
What a Great Third Party Merchandising Rep Looks Like

What a Great Third Party Merchandising Rep Looks Like

Erin P. Friar

The outsourcing industry is beginning to be known as an innovation for businesses, bringing in more business for Third Party Merchandising firms. These firms must prove to prospective clients that..

3 Min Read
2015 Trends for Third Party Merchandisers: Insights from a Retail Veteran

2015 Trends for Third Party Merchandisers: Insights from a Retail Veteran

Erin P. Friar

President and founder of Retailbound, Yohan Jacob, spoke with us this week about the Third Party Merchandising industry and challenges for 2015.

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