The craft beer industry is booming in the United States, as it generated $22.3 billion in 2015 alone. Moreover, the industry experienced 12.8% growth in sales volume. Increased growth means increased competition, which is why it’s so important to create and implement strategies that differentiate your brand from the rest. Here we’ll discuss some beer merchandising ideas designed for the craft brewery, namely distributing craft beer..
Note: We've updated this with a new post that covers the biggest visual merchandising trends of 2018. To read the new post, follow this link!
Visual merchandising is a subset of retail merchandising..
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