Featured
There's Some Cool Psychology Behind Impulse Buys [Infographic]

Packaging

There's Some Cool Psychology Behind Impulse Buys [Infographic]

Victoria Vessella

You’d be surprised why shoppers buy the way that they do. If your brand is in a sales slump, you can benefit from tapping into these tendencies to move products off the shelf faster. Getting placements in multiple categories is one way to boost impulse buys by consumers who might not have purchased from your brand otherwise.

Subscribe now to get the latest from Repsly Blog!

9 Min Read
How Two Boston Brand Builders Are Winning in the Booze Business

Repsly News

How Two Boston Brand Builders Are Winning in the Booze Business

Frank Brogie

Just a few weeks ago, we celebrated the long-awaited move to our new office space alongside some of our favorite local brands. Once we had a chance to sample some of their newest flavors of beer,..

10 Min Read
The Ultimate Playbook For Retail Sales: From C-Store to Big Box

Client Management

The Ultimate Playbook For Retail Sales: From C-Store to Big Box

Victoria Vessella

Do you remember how you met your best friend? Chances are, you guys didn’t form the bond that you have now overnight. Taking time to get to know each other and create something meaningful between the..

5 Min Read
The 14 KPIs Every Field Sales Rep Should Strive to Improve

CPG Team Management

The 14 KPIs Every Field Sales Rep Should Strive to Improve

Frank Brogie

Choosing and tracking the right KPIs for each member of your team is important — focus on the wrong ones and you could be leaving money in potential sales on the table, but align your team with the..

5 Min Read
16 Team-Based KPIs For Winning Field Sales Teams

CPG Team Management

16 Team-Based KPIs For Winning Field Sales Teams

Frank Brogie

You can’t manage what you can’t measure. This is not news to you. You’re tracking a few KPIs for your team, but how do you know they’re the right ones? Or, are they even enough? When your metrics..

13 Min Read
Socrates’ Advice For Moving Your Products Off The Shelf Faster

Socrates’ Advice For Moving Your Products Off The Shelf Faster

Victoria Vessella

Getting your products on the shelf is one thing, but getting them off the shelf again is another one of those things that keeps sales managers up at night. When your products stand still on the..

10 Min Read
3 Questions with Dan Morad of Critical Mass Group [Video]

Insights and Studies

3 Questions with Dan Morad of Critical Mass Group [Video]

Melissa Sonntag

Supply chain management, marketing, and sales are the cornerstones to any CPG business. Nobody knows this better than Dan Morad ofCritical Mass Group, a startup founder and beverage industry expert.

13 Min Read
10 Keys to Expanding Your Retail Footprint

CPG Tools & Tech

10 Keys to Expanding Your Retail Footprint

Frank Brogie

Successful brands today know how important it is to make their products available online (headline-grabbing meal replacement drink Soylent managed to raise $75 million after four years of only..

5 Min Read
5 Top Tips to Build Your Food Business

5 Top Tips to Build Your Food Business

Alessio D'Antino

Today's post comes from our friends over at Crowdfooding, a crowdfunding platform that helps foodpreneurs grow their businesses and redefine the future of food. The company's co-founder, Alessio..

13 Min Read
5 Science-Backed Pricing Strategies to Outsell Your Competitors

Insights and Studies

5 Science-Backed Pricing Strategies to Outsell Your Competitors

Melissa Sonntag

Let's be real: Developing a pricing strategy is a major pain in the you-know-what.

The truth is, pricing a product is not just a matter of finding a magic number; it is a matter of understanding..

15 Min Read
How 74% of Brands Use Their Competitors to Sell More & Grow Faster

How 74% of Brands Use Their Competitors to Sell More & Grow Faster

Elise Renner

Imagine a room full of 100 shiny, new food and bev brands. If you were to revisit this room in just two years, only 15 would be left standing. With so many companies competing for a spot on the shelf..

Page 20