What Is Retail Merchandising? (+3 Tips from Winning Brands)
(This article originally appeared on G2: Source)
Brick-and-mortarretail isn't going anywhere.
Despite the clamor surrounding the so-called retail apocalypse, studies show thatmore than halfof consumers are motivated to visit a physical retailer because they want to see and touch an item before buying it. Savvy retail brands know this and are taking action to keep their products top-of-mind for buyers.