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Merchandising

How Field Teams Can Use Syndicated Sales Data to Find Opportunities for Growth

Frank Brogie

For many CPG brands, purchasing syndicated sales data from IRI or Nielsen is a critical part of understanding the journey their products make from distribution through to purchase. Sure, your distribution data can tell you exactly what you shipped to each retailer and when, but it does little to help you understand what happens to your products between when they arrived at the store through the back door and when they left in a..

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5 Min Read

Merchandising

Merchandising Today: Addressing the Challenges Head-On

Ben Weiner

If you’re having difficulty rebuilding your merchandising team back up to pre-pandemic levels, just breathe. And know you’re not alone. Many merchandising teams across North America are facing a..

4 Min Read

Merchandising

3 Strategies to Retain Your Strong Merchandising Talent

Ben Weiner

How can you attract top talent to your field team and retain them?

14 Min Read

Merchandising

50 Creative Display And Promotion Ideas to Outsell Your Competitors at Retail This Summer

Frank Brogie

For the most part in the United States life is beginning to feel a bit more normal as the Covid pandemic eases. It’ll also come as no surprise that consumers are excited to get back to their..

3 Min Read

Merchandising

How to Merchandise at the Shelf: A Data-Driven Approach

Ben Weiner

Mastering the retail channel is a massive opportunity for CPG brands, but those who have played in the space before know it takes a committed investment to reap the benefits. To make the most of..

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CPG SALES GUIDE

5 Ways to Identify Growth Opportunities and Prioritize Your Accounts

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3 Min Read

Merchandising

Retail Audit Checklist: 37 Advanced Metrics to Track at the Shelf

Melissa Sonntag

For CPG companies selling at retail, retail audits are an important part of maintaining a strong shelf presence. This checklist covers 37 different metrics that you're reps should be measuring..

4 Min Read

Merchandising

Beer Sales And Merchandising Tips From an Industry Expert

Melissa Sonntag

Selling beer is easier said than done - you know that. Your team works hard to brew delicious beer and build a unique brand image. Your sales reps fight tooth and nail to get your cases in as many..

4 Min Read

Merchandising

How Walmart Vendors Can Find Sales Opportunities Faster in Repsly

Frank Brogie

With nearly 5,000 Walmart stores in the U.S, offering in-store support for your brand can be expensive. But sending sales reps to do routine audits and merchandising can give your brand an..

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RETAIL EXECUTION eBOOK

The 3 Types of Data You Need to Explode Sales in Your Highest Priority Retailers

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4 Min Read

Merchandising

How Kroger Vendors Can Find Sales Opportunities Faster in Repsly

Frank Brogie

One of the biggest challenges of selling to Kroger is also the biggest opportunity: there are nearly 3,000 Kroger store locations in the U.S, and many of them are among the busiest stores in the..

5 Min Read

Merchandising

Best Practices for The 3 Different Types of Store Visits

Melissa Sonntag

In the world of retail, store visits are critical to maintaining a strong in-store presence and ultimately making sales. but not all store visits are made equal. A store visit to conduct..

3 Min Read

Merchandising

Retail Execution 2.0: The Cycle of Continuous Improvement

Matthew Brogie

The retail industry is plagued by poor in-store execution, among a host of other external threats. IRI reports that out-of-stocks alone cost retailers $47.4 billion annually, in addition to the..

2 Min Read

Merchandising

How to Conduct Smarter Store Visits That Drive Sales [Best Practice Guide]

Melissa Sonntag

Store visits are an extremely important part of any team’s retail execution strategy. They provide an opportunity to collect important data insights about performance on the shelf, strengthen..

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