merchandising

3 min read

Merchandising

How to Merchandise at the Shelf: A Data-Driven Approach

Ben Weiner

Mastering the retail channel is a massive opportunity for CPG brands, but those who have played in the space before know it takes a committed investment to reap the benefits. To make the most of that investment, CPG sales and marketing teams are putting data at the forefront of their retail execution efforts, unlocking the insight they need to master merchandising at the shelf by prioritizing and maximizing high-opportunity..

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3 Min Read

Merchandising

Retail Audit Checklist: 37 Advanced Metrics to Track at the Shelf

Melissa Sonntag

For CPG companies selling at retail, retail audits are an important part of maintaining a strong shelf presence. This checklist covers 37 different metrics that you're reps should be measuring..

4 Min Read

Merchandising

Beer Sales And Merchandising Tips From an Industry Expert

Melissa Sonntag

Selling beer is easier said than done - you know that. Your team works hard to brew delicious beer and build a unique brand image. Your sales reps fight tooth and nail to get your cases in as many..

4 Min Read

Merchandising

How Walmart Vendors Can Find Sales Opportunities Faster in Repsly

Frank Brogie

With nearly 5,000 Walmart stores in the U.S, offering in-store support for your brand can be expensive. But sending sales reps to do routine audits and merchandising can give your brand an..

4 Min Read

Merchandising

How Kroger Vendors Can Find Sales Opportunities Faster in Repsly

Frank Brogie

One of the biggest challenges of selling to Kroger is also the biggest opportunity: there are nearly 3,000 Kroger store locations in the U.S, and many of them are among the busiest stores in the..

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CPG SALES GUIDE

5 Ways to Identify Growth Opportunities and Prioritize Your Accounts

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5 Min Read

Merchandising

Best Practices for The 3 Different Types of Store Visits

Melissa Sonntag

In the world of retail, store visits are critical to maintaining a strong in-store presence and ultimately making sales. but not all store visits are made equal. A store visit to conduct..

3 Min Read

Merchandising

Retail Execution 2.0: The Cycle of Continuous Improvement

Matthew Brogie

The retail industry is plagued by poor in-store execution, among a host of other external threats. IRI reports that out-of-stocks alone cost retailers $47.4 billion annually, in addition to the..

2 Min Read

Merchandising

How to Conduct Smarter Store Visits That Drive Sales [Best Practice Guide]

Melissa Sonntag

Store visits are an extremely important part of any team’s retail execution strategy. They provide an opportunity to collect important data insights about performance on the shelf, strengthen..

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RETAIL EXECUTION eBOOK

The 3 Types of Data You Need to Explode Sales in Your Highest Priority Retailers

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6 Min Read

Merchandising

What Is Retail Merchandising? (+3 Tips from Winning Brands)

Matthew Brogie

(This article originally appeared on G2: Source)

Brick-and-mortar retail isn't going anywhere. 

Despite the clamor surrounding the so-called retail apocalypse, studies show that more than half of..

2 Min Read

Merchandising

Pro Tips For Using KPIs to Drive Performance

Victoria Vessella

As the adage goes, you can’t improve what you don’t measure. The use of key performance indicators (KPIs) across many different facets of business proves this point. Managers have come to rely on..

9 Min Read

Merchandising

Top Food and Beverage Industry Trends 2020

Maddie Davis

The food and beverage industry is rapidly evolving to stay in line with modern customer demands. As the year unfolds we’re seeing brands lead the way in innovation for improved products, product..

9 Min Read

Merchandising

3 Types of Retail Reports Your Reps Should Be Building Each Visit

Melissa Sonntag

Having a strong retail presence is all about making your product attractive and available to shoppers in order to capture sales.  Consider this: up to 50% of consumers say they would switch to a..

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