The perfect display can boost sales by more than 500%, according to Creativity Window. With that much at stake, hiring top-notch merchandisers should be one of your brands highest priorities. Hiring merchandisers can be tricky, however. The most successful merchandising candidates have a range of specific traits - and once you’ve found the perfect person, how do you get them to join your team? Here some tips to help you build the..
Mobile data collection is nothing new in the consumer goods industry, but the idea of having reps use their own devices to complete work in the field is. The Bring-Your-Own-Device approach is a..
With limited time and a finite number of employees, it is up to managers to create a schedule that allows reps to achieve full coverage and to be productive while not oversaturating the field with..
As you lead your field team, the single most important management skill is accountability. Unreliable employees cost companies between $450 billion and $550 billion every year in lost productivity,..
Field teams in the food and beverage industry have their work cut out for them. They are busy taking inventory of their brand’s products, performing quality checks, processing orders, and maintaining..
There are countless beverage sales techniques out there, but not all have what it takes to be successful.
With dozens of brands to choose from - whether it's juice, water, tea, soda, or something..
Retail execution is directly related to performance on the shelves, so hiring an effective field team is crucial. In 2016, the recruiting process has become more personalized and fast-paced than..
There is probably no time of year that matters more for consumer goods companies than the winter holiday season. The weeks surrounding December 25 bring out consumers in droves, traffic that affects..
As small businesses fight to stand out in an increasingly competitive consumer landscape, merchandisers need to utilize every weapon in their arsenal to win the marketing battle. That's where field..
New competitors are jumping into the grocery merchandising game all the time.
Nontraditional retailers, such as Amazon, are expanding their presence in the grocery industry by building..
It's no secret the retail industry is always changing. New software is constantly being introduced, and merchandisers have to decide which technologies to implement to help jumpstart their..
