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Field Sales

The IT Leader Checklist: 3 Must-Have Requirements for a RetEx Platform in Today’s Climate

Ben Weiner

Has the last 18 months had your team feeling like your current visibility and control over your company’s retail execution is limited? Inflexible? Have any Sales or Marketing business leaders wanted to pivot their strategies and teams but felt limited to what their tools allowed today? If so, you are certainly not alone.

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6 Min Read

Service Industry Tools & Tech

Salesforce vs. Retail Execution Platform: Why Your Field Team Needs Both

Ben Weiner

What’s one of the most common barriers to success we hear when talking to CPG brands about their technology stack? “Our field team is using Salesforce's CRM to stay organized in the field.”

3 Min Read

Service Industry Tools & Tech

The Field Sales Leader Checklist: Is your Retail Execution Software Holding You Back?

Ben Weiner

The pandemic expedited a need for digital transformation and organizational agility that otherwise may have taken years to adopt – and many field teams faced a sink or swim situation. The past 18..

4 Min Read

Merchandising

How Field Teams Can Use Syndicated Sales Data to Find Opportunities for Growth

Frank Brogie

For many CPG brands, purchasing syndicated sales data from IRI or Nielsen is a critical part of understanding the journey their products make from distribution through to purchase. Sure, your..

3 Min Read

Team Building

Nutrabolt Leans into Retail Technology Through COVID

Matthew DePaolis

While it may be commonplace for CPG brands to leverage their retail execution platforms to drive sales performance in the field, Nutrabolt – one of the most globally well-recognized energy brands..

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CPG SALES GUIDE

5 Ways to Identify Growth Opportunities and Prioritize Your Accounts

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14 Min Read

Merchandising

50 Creative Display And Promotion Ideas to Outsell Your Competitors at Retail This Summer

Frank Brogie

For the most part in the United States life is beginning to feel a bit more normal as the Covid pandemic eases. It’ll also come as no surprise that consumers are excited to get back to their..

5 Min Read

Insights and Studies

Retail Data in Action: How & Why CPG Brands Leverage Data to Win at the Shelf

Ben Weiner

Field sales leaders and executive teams are constantly seeking a baseline understanding of their field teams’ ability to cleanly execute and impact their sales goals. With 25 percent of sales lost..

4 Min Read

Service Industry KPIs & Reporting

The Top Insights Every Field Team Should Share with the Sales Executive Team

Ben Weiner

Field sales leaders and executive teams are constantly seeking a baseline understanding of their field teams’ ability to cleanly execute and impact their sales goals. With 25 percent of sales lost..

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RETAIL EXECUTION eBOOK

The 3 Types of Data You Need to Explode Sales in Your Highest Priority Retailers

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4 Min Read

Accountability

How to Drive Field Sales Performance Through Friendly Competition

Ben Weiner

A successful day in the life of a field sales rep starts early and is constantly on the move. Being such a uniquely siloed role, field team leaders are constantly looking for new ways to excite..

7 Min Read

Insights and Studies

One Year Later: Retail Leaders Reflect on Lessons & Learnings From COVID-19

Ben Weiner

The COVID-19 pandemic brought unprecedented challenges and obstacles throughout the 2020 calendar year, forcing many companies to re-examine how they work and operate from the top-down. For many..

5 Min Read

CPG KPIs & Reporting

3 High-Impact CPG Sales Tips From Kraft Heinz’ Sales Team

Frank Brogie

For CPG brands, building a field sales team is a big investment — and an important one. Having dedicated sales reps champion your brand in high-opportunity stores and become experts in your market..

3 Min Read

CPG KPIs & Reporting

Do Your Field Sales Visits Lead to Positive ROI?

Ben Weiner

There’s no bigger investment a CPG brand can take than building a field sales team. While certainly expensive, the costs of a field sales team are soon outweighed by the unparalleled competitive..

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