While it may be commonplace for CPG brands to leverage their retail execution platforms to drive sales performance in the field, Nutrabolt – one of the most globally well-recognized energy brands – has uncovered benefits from using their retail execution platform to promote connectivity and recognition throughout the company.
For the most part in the United States life is beginning to feel a bit more normal as the Covid pandemic eases. It’ll also come as no surprise that consumers are excited to get back to their..
Field sales leaders and executive teams are constantly seeking a baseline understanding of their field teams’ ability to cleanly execute and impact their sales goals. With 25 percent of sales lost..
Service Industry KPIs & Reporting
Field sales leaders and executive teams are constantly seeking a baseline understanding of their field teams’ ability to cleanly execute and impact their sales goals. With 25 percent of sales lost..
A successful day in the life of a field sales rep starts early and is constantly on the move. Being such a uniquely siloed role, field team leaders are constantly looking for new ways to excite..
5 Ways to Identify Growth Opportunities and Prioritize Your Accounts
The COVID-19 pandemic brought unprecedented challenges and obstacles throughout the 2020 calendar year, forcing many companies to re-examine how they work and operate from the top-down. For many..
For CPG brands, building a field sales team is a big investment — and an important one. Having dedicated sales reps champion your brand in high-opportunity stores and become experts in your market..
There’s no bigger investment a CPG brand can take than building a field sales team. While certainly expensive, the costs of a field sales team are soon outweighed by the unparalleled competitive..
The 3 Types of Data You Need to Explode Sales in Your Highest Priority Retailers
Food and beverage brokers know that managing the execution for a handful of brands across all of their retail channels is no easy task. As the link connecting their brand clients to shelf-level..
Brand ambassadors are an excellent way for CPG companies to expand awareness and reach a wider target audience. In its most basic form, the main role of brand ambassadors is to represent, promote,..
Mastering the retail channel is a massive opportunity for CPG brands, but those who have played in the space before know it takes a committed investment to reap the benefits. To make the most of..
Selling beer is easier said than done - you know that. Your team works hard to brew delicious beer and build a unique brand image. Your sales reps fight tooth and nail to get your cases in as many..
