Schedule a Demo
Schedule a Demo
Featured

Thought-Leadership

Endcaps & Insights: The Necessity of Data Maturity in Retail (Pt. 2)

Matthew Brogie

In my last post, I wrote about the range of experience we’ve seen with CPG companies in their data maturity, and the types of data points that when harnessed effectively, produce real impact on a CPG manufacturer’s ability to execute successfully in a Retail environment. Now, let’s move onto the various stages and roadmaps CPG’s can explore to enhance, and up-level their data maturity in Retail Execution.

Subscribe now to get the latest from Repsly Blog!

5 Min Read

Thought-Leadership

Endcaps & Insights: The Necessity of Data Maturity in Retail (Pt. 1)

Matthew Brogie

In my last blog The Power of Data-Driven Retail Execution I talked about how CPG Brands leverage all kinds of data to inform and improve their retail execution, ultimately increasing sales by..

8 Min Read

Insights and Studies

Endcaps & Insights: Accessing The Power of Data-Driven Retail Execution

Matthew Brogie

We talk a lot about Data-Driven Retail Execution at Repsly. We talk with each other, with our customers, with analysts, partners, and even with our competitors. What is most interesting to me is..

3 Min Read

CPG Team Management

Pro Tips for Making Field Sales Teams Successful

Matthew Brogie

This article orginally appeared on the OpenView blog. 

Research shows that a face-to-face request is 34 times more effective than one made via email. Field sales representatives understand the..

3 Min Read

Merchandising

Retail Execution 2.0: The Cycle of Continuous Improvement

Matthew Brogie

The retail industry is plagued by poor in-store execution, among a host of other external threats. IRI reports that out-of-stocks alone cost retailers $47.4 billion annually, in addition to the..

Repsly Logo White

CPG SALES GUIDE

5 Ways to Identify Growth Opportunities and Prioritize Your Accounts

Learn More
6 Min Read

Merchandising

What Is Retail Merchandising? (+3 Tips from Winning Brands)

Matthew Brogie

(This article originally appeared on G2: Source)

Brick-and-mortar retail isn't going anywhere. 

Despite the clamor surrounding the so-called retail apocalypse, studies show that more than half of..

3 Min Read

CPG Tools & Tech

2020 Retail Predictions for Boosting In-Store Sales

Matthew Brogie

We’ve all heard it before: If you can’t innovate, you’ll get disrupted. While there’s no magic crystal ball that will help retailers predict the future, there are expert opinions on what needs to..

3 Min Read

Merchandising

Cosmetics Merchandising Is the Latest College Craze

Matthew Brogie

Your favorite beauty products are coming to a college near you.

The field of cosmetics merchandising is rapidly diversifying, and retail giants such as Barnes & Noble are on the forefront of..

Repsly Logo White

RETAIL EXECUTION eBOOK

The 3 Types of Data You Need to Explode Sales in Your Highest Priority Retailers

Download the eBook
1 Min Read

Technology

How a Field Force Manager Spends His Day

Matthew Brogie

We previously discussed how a field rep spends his day. Now, let’s dive into how his field force manager spends his day.

A typical field force manager juggles multiple responsibilities at once,..

1 Min Read

Insights and Studies

Distribution of Activities by Activity Type in Different Industries

Matthew Brogie

Last week, we looked into regional differences in the distribution of activities conducted by field reps around the world. This week, we will explore the differences in activity distribution between..

2 Min Read

Merchandising

5 Tips to Increase Retail Sales

Matthew Brogie

Most of us have probably heard a statement prefaced with, "In this economy..." If you're in retail, that probably holds doubly true. True, retail sales have been increasing in increments, but..

1 Min Read

Insights and Studies

Regional Distribution of Activities by Activity Type

Matthew Brogie

This month, we have been exploring different types of activities conducted by field reps using the Repsly Mobile CRM app. Activities are consisted of filling out mobile forms, taking orders,..

Page 1