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Navigating Uncertainty: The Key to Success in Today's Retail Landscape

Matthew Brogie

I’ve been working with retailers and brands since the late 1980s, and have seen at least 4 periods of “extended economic disturbance”. The story has been the same every time, and it holds true in the current climate as well: no one can accurately predict how long or deep it will run, and ‘uncertainty’ is the norm. I’ve also seen the rebounds and am very optimistic about the growth that lies ahead! Those who embrace the challenge, and..

A Business Case for Retail Technology in Cannabis

Matthew Brogie

In 2021, the U.S. cannabis industry had a record $17.5 billion in sales, a 46 percent increase from 2019, and is projected to hit nearly $42 billion by 2026. The explosive growth and unique dynamics..

6 Min Read

Thought-Leadership

Endcaps & Insights: The Necessity of Data Maturity in Retail (Pt. 2)

Matthew Brogie

In my last post, I wrote about the range of experience we’ve seen with CPG companies in their data maturity, and the types of data points that when harnessed effectively, produce real impact on a CPG..

6 Min Read

Thought-Leadership

Endcaps & Insights: The Necessity of Data Maturity in Retail (Pt. 1)

Matthew Brogie

In my last blog The Power of Data-Driven Retail Execution I talked about how CPG Brands leverage all kinds of data to inform and improve their retail execution, ultimately increasing sales by driving..

8 Min Read

Insights and Studies

Endcaps & Insights: Accessing The Power of Data-Driven Retail Execution

Matthew Brogie

We talk a lot about Data-Driven Retail Execution at Repsly. We talk with each other, with our customers, with analysts, partners, and even with our competitors. What is most interesting to me is that..

5 Ways to Identify Growth Opportunities and Prioritize Your Accounts

4 Min Read

CPG Team Management

Pro Tips for Making Field Sales Teams Successful

Matthew Brogie

This article orginally appeared on the OpenView blog.

Research shows that a face-to-face request is34 times more effectivethan one made via email. Field sales representatives understand the value..

Resource Center

Our best retail execution videos, toolkits, webinars, and more all in one place.

3 Min Read

Merchandising

Retail Execution 2.0: The Cycle of Continuous Improvement

Matthew Brogie

The retail industry is plagued by poor in-store execution, among a host of other external threats. IRI reports that out-of-stocks alone cost retailers $47.4 billion annually, in addition to the cost..

7 Min Read

Merchandising

What Is Retail Merchandising? (+3 Tips from Winning Brands)

Matthew Brogie

(This article originally appeared on G2: Source)

Brick-and-mortarretail isn't going anywhere.

Despite the clamor surrounding the so-called retail apocalypse, studies show thatmore than halfof..

The 3 Types of Data You Need to Explode Sales in Your Highest Priority Retailers

RETAIL EXECUTION eBOOK

3 Min Read

CPG Tools & Tech

2020 Retail Predictions for Boosting In-Store Sales

Matthew Brogie

We’ve all heard it before: If you can’t innovate, you’ll get disrupted. While there’s no magic crystal ball that will help retailers predict the future, there are expert opinions on what needs to be..

3 Min Read