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Field Activity Management is the art of managing and reacting to all of the moving parts a business has operating outside of a central office. The specifics of an operation will differ from industry to industry and from business to business, but in general, Field Activity Management covers all of the operations of businesses who focus on data collection and analysis, but still work on accquiring new customers and maintaining existing..
Every manager wants to get the best from their team, but sometimes the monthly or weekly reports just don’t add up. If every employee made every customer visit they said they did, then why are..
Lately there has been an avalanche of headlines online declaring that the end is nigh for retailers. Some have even dubbed the supposedly inevitable event “The Retailpocalypse”. Why then do physical..
The merchandising rep walks down the aisle, slowly, carefully looking at each shelf, eyes darting up and down in a search for his company’s product.A look of worry forms on his face as he nears the..
Retail is changing quickly, and not just in terms of what is being sold. How products reach consumers, who those consumers are, and how they pay are all important changes which should be discussed..
5 Ways to Identify Growth Opportunities and Prioritize Your Accounts
While businesses both small and large are making the shift from traditional offices to having dispersed field teams, or remote employees, plenty of managers are still hesitant about making such a..
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Merchandising is an art and a science. Though perfection may require a professional with a keen eye, there are many simple things that merchandisers can do to make their work stand out to consumers..
“You can observe a lot by just watching”--Yogi Berra
Last week, we talked about the 10 blogs that every field-based organization should be following. This week, we’ll be looking at an..
The 3 Types of Data You Need to Explode Sales in Your Highest Priority Retailers
For product managers in any industry, deciding on a pricing strategy can be a difficult task. There are a seemingly endless number of variables at play that can influence consumer reactions and..
Large companies with huge amounts of capital may have the luxury of modernizing their workforce alongside technological developments, but such is not always the case for small businesses and..
For small businesses and entrepreneurs, it can be hard to appease the larger retail chains who require detailed reports and constant inventory management from their suppliers. CPG companies fighting..
