2 Min Read

The 3 Best Practices Your In Store Marketing Strategy is Missing

Colin Chiakpo

Let’s face it. Customer loyalty is hard to come by. Or on the opposite side of the spectrum, it can be hard to get someone who’s never tried your product to try it when they’re already loyal to..

Colin Chiakpo

Colin Chiakpo
Colin Chiakpo is a Content Marketing Intern at Repsly and currently stuides Behavioral Economics Boston University. When he's not writing articles on marketing or learning more about more about brand building, Colin can be found at the movies or playing pickup basketball.
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Recent Posts

3 Min Read

Territory Management

5 Common Territory Management Questions: Answered

Colin Chiakpo

Managing a field sales team across various territories is no easy task. While the goal is to maximize the efficiency and time of your field representatives to produce sales and satisfy customers,..

3 Min Read

Merchandising

The Secret to Supermarket Product Placement in 2019

Colin Chiakpo

Getting your product into a new store is hard enough on its own. But once that battle is won, the next one has already arrived. At first glance, you may just want to place your brand among other..

3 Min Read

Merchandising

The Ultimate Guide to In-Store Product Placement in 2019

Colin Chiakpo

In-store product placement is an essential part of being successful in the CPG and retail industry. With all the different brands out there, the competition for attention is fierce, especially..

3 Min Read

Field Marketing

How to Use a Brand Ambassador Program Template [Free Template]

Colin Chiakpo

For any new company or startup, starting a brand ambassador program is a great step in the right direction. Nowadays, many businesses use brand ambassadors to promote their brand during field..

8 Min Read

Field Marketing

The 4 Most Impactful Brand Ambassador Practices for 2019

Colin Chiakpo

Launching a brand ambassador program is a massive step toward building brand awareness, but it takes a careful approach to plan campaigns that actually move the needle on sales.

Social media..

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