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Field Activity Management HQ

Luxury Goods for the Non-Luxurious

Posted by Aya Tsuruta on Aug 28, 2015 9:20:35 AM

When luxury brands fail to provide more than just luxury, they confine their customers to the wealthiest 1%. This strategy focusing solely on exclusivity and inordinately high prices is becoming less viable as the consumer demand continues to evolve. In 2008, when the United States was struck by a huge recession, many consumers were awoken from their brand-obsessive daze and forced to pay attention to the true value of their purchase. The Wall Street Journal supposes that today, even the wealthiest are getting tired of high prices. So what can luxury brand owners and managers do?

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Topics: Sales, Industry News

Trade Show Tricks: Getting the Biggest Bang for Your Buck

Posted by Aya Tsuruta on Aug 27, 2015 8:56:03 AM

After going through drawing board after drawing board and multiple business plans, you have finally reached the production stage for your innovative product. Now you’re ready to show the world what you’ve got, but how?

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Topics: Sales, Industry News

A Healthy Workplace is a Happy Workplace

Posted by Aya Tsuruta on Aug 26, 2015 8:18:06 AM

Health: the condition of being sound in body, mind, or spirit Merriam Webster Dictionary

The most commonly neglected part of this definition is ‘mind;’ especially in the workplace. Yes, starting your day with an apple, staying hydrated, and taking your vitamins are all important, but that only gets you half way through your health check. The other half includes mental health, something that can be detrimental to personal and company growth if not taken care of. 1 in 5 adults live with a mental health disorder whether diagnosed or not, and a shocking $100 Billion per year are spent in the US on costs related to untreated mental illness. The WHO estimates a $30-$40 Billion cost per year for depression alone. While some may still not agree with the severity of mental health disorders, recognizing the importance of striving for strong, healthy minds is something that everyone can attest to; it’s nothing different than watching our cholesterol levels for the sake of having a healthy heart. Furthermore, addressing mental health isn’t just for people with disorders. It’s crucial for everyone to integrate into their everyday lives, both at work and at home. That being said, implementing practices to promote mental health in the workplace can reap great benefits for your company such as productivity boosts and significantly lower health costs. Here are three suggestions to get you started:

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Topics: Field Team Management

How KPIs Impact Remote Employee Accountability & Motivation

Posted by Victoria Vessella on Aug 25, 2015 8:41:36 AM

Key Performance Indicators (KPIs) can be used across all levels of an organization to measure productivity, performance, and efficiency. They are especially useful for members of remote field teams as a means of tracking their own performance and self-motivation. Furthermore, well-designed KPIs allow employees to see how their accomplishments affect the overall success of the organization.

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Topics: Field Team Management, Field Team Accountability

7 Traits of an Outstanding Field Team Leader

Posted by Victoria Vessella on Aug 24, 2015 8:26:30 AM

Managing a team of employees can be both rewarding and challenging. It can be exciting for managers to lead their teams on the path to success. However, that path is often littered with roadblocks that interrupt the team’s momentum. Field team leaders face a unique set of obstacles, as they must effectively deliver the necessary tools and expertise to employees even though they lack the benefits associated with having a shared office space. Furthermore, leaders of remote teams need to work harder to establish community and reinforce company culture within field employees. The following list is a compilation of the most common traits possessed by exceptional field team leaders

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Topics: Field Team Management

3 Ways CPG Companies Can Outperform the Competition

Posted by Victoria Vessella on Aug 21, 2015 8:33:15 AM

The consumer packaged goods (CPG) industry is highly saturated with businesses ranging from corporate giants to young startups  competing for a share in the market. After breaking into the marketplace and landing your product on retail shelves, it can be challenging to maintain and grow your customer base. The three tips outlined below are examples of how small and medium-sized CPG companies  can beat their competitors’ sales in the retail arena.

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Topics: Sales, Merchandising, Industry News

Maintaining Healthy Customer Relationships

Posted by Aya Tsuruta on Aug 20, 2015 8:46:56 AM

Your company’s relationship with a client is like a human body --its health is a top priority, and maintaining it requires much attention and care. As a manager, make sure you schedule frequent checkups with your field representatives to ensure that those relationships are in tip-top shape. Here are three things to cover at your next appointment:

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Topics: Sales, Field Team Management

How To Make Happy Clients Even Happier

Posted by Victoria Vessella on Aug 19, 2015 8:27:05 AM

Maintaining strong customer relationships can have a direct bearing on your company’s bottom line. In a recent article published in the online business journal Field Service News, author Bill Pollock discusses guidelines to abide by in order to make your happy customers even happier.

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Topics: Technology - Cloud and Mobile, Field Activity Management

Small Business, Big Data: A Practical Approach

Posted by Victoria Vessella on Aug 18, 2015 8:28:18 AM

We’ve been hearing the term “big data” for years now, but usually not in the same sentence as “small business.” Companies of all sizes are using big data to improve internal operations, marketing strategies, and even employee engagement. But how can small businesses reap the benefits of big data without using expensive storage and analytics tools? The answer lies in taking a more tailored, practical approach.  

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Topics: Technology - Cloud and Mobile

Building a Strong Company Culture with a Remote Team

Posted by Aya Tsuruta on Aug 14, 2015 8:54:00 AM

If you ever played on a sports team in high school or college, you probably remember those three cherished minutes your coach gave you to grab some water in the middle of practice. You’d take off your helmet, wipe off the sweat, and jog to the water cooler. While crowding around the cooler you finally got a chance to briefly catch up with your buddies. You’d probably hear a few complaints about studying but also news about fun weekend happenings too. This big orange jug let you pause, chat, and re-energize before it was back to work!

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Topics: Field Team Management


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