Featured
Feeling Festive? 3 Independence Day Promotion Ideas

Field Marketing

Feeling Festive? 3 Independence Day Promotion Ideas

Victoria Vessella

Independence Day is a holiday that resonates with all Americans, regardless of their age, religion, or cultural background. It also spurs consumer shopping, with the average American spending $300 during the days leading up to July 4. In fact, Independence Day spending rose 58% between 2012 and 2013 alone. It seems to be that the 4th of July and SMBs go hand in hand, considering that small business is the backbone of America. Needless..

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4 Min Read
3 Simple Summer Promotional Ideas for Small Businesses

Field Marketing

3 Simple Summer Promotional Ideas for Small Businesses

Victoria Vessella

The summertime provides retailers with unique opportunities to capitalize on the season’s warm weather, increased tourism, and seasonal events. Even if your company is not in the business of..

3 Min Read
How Mobile Data Collection Can Improve Your Bottom Line

Insights and Studies

How Mobile Data Collection Can Improve Your Bottom Line

Victoria Vessella

Data is as equally-weighted a strategic corporate resource as capital, seeing that our economy has shifted from one of industry to one of information. Having an efficient mobile data collection..

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