The roofing industry is one that can seem endlessly complex at first glance, full of technical terminology and diverse service offerings. Combing through all the online literature available can be time-consuming for consumers and roofing professionals alike, so we’ve compiled a list of the top 10 roofing blogs to follow right now. Each shares reliable tips and tricks for navigating the unique landscape of the roofing space, so bookmark your favorites and read away!
Whether you are looking to start a roofing business or have already been established for quite some time, marketing your company effectively is essential for driving sales. Online marketing is by and large the most popular way to attract new business in today’s digitally-driven world. In this post, we’ll discuss three online marketing strategies that your roofing company can utilize to dramatically expand its customer base.
Anyone in the roofing industry knows that that quality control is of the utmost importance. Sloppy workmanship, poorly budgeted projects, unfocused employees and missed deadlines can all have a negative effect on customer satisfaction and retention. However, you can’t control what you don’t measure. Without the right framework for collecting, organizing and analyzing projects from start to finish, roofing companies can and will inadvertently make the same quality mistakes over and over again.
For pool service businesses, the changing of the seasons can pose a host of different challenges. The summer especially is a peak season for the pool industry, since frequent pool use necessitates more maintenance. Demand for pool installations is also high throughout spring and summer, as people are often prompted by rising temperatures to finally get that pool they've always wanted. This August, pool service businesses have a little bit of time left to make the most of summer sales with these three tips, ensuring that their businesses are primed and ready for the upcoming year.
In the age of big data, companies in all industries have found it imperative to utilize many different metrics to track their performance and stay ahead of the competition. In the service industry especially, business activity is dispersed over time and distance in the field. Key performance indicators (KPIs) are one way that field service managers can monitor remote team progress and translate large amounts of data into actionable insights. Although KPIs are best when tailored to a given individual organization, there are four core KPIs that all field service managers should track in order to foster continuous business growth.
Companies that utilize a roofing software gain a leg up on the competition. On the one hand, managers in the back office benefit because they are granted real-time visibility into remote operations and are able to make informed business decisions based on data collected by roofing technicians in the field. On the other hand, technicians themselves have a means to stay organized and reduce inefficiencies through electronic data capture. Below we discuss two critical features which are advantageous for technicians that business owners should keep in mind when choosing roofing software.
Field teams are an integral part of most mobile service companies’ success, but it’s not enough for a business to simply build a team of reps and send them out to do their job as they see fit. Problems such as missed appointments, an inefficient use of time and resources, and a lack of accountability can all arise while reps are on the job, ultimately resulting in lost business and a damaged reputation in the eyes of customers.
The janitorial services industry employs nearly two million individuals in the United States alone. This statistic indicates that the industry clearly has its appeal, but with so many people working in it, there are bound to be issues surrounding personnel. Below we discuss the top three janitorial management pain points and how supervisors can work to combat them within their organizations.
As with any field-based company, wning and operating a roofing business comes with a lot of responsibility. Since the nature of the work directly impacts the safety of roofing technicians and building occupants, there is little room for error in this industry. Utilizing a roofing forms software encourages accountability in your field team and increases efficiency throughout your company as a whole. Below we’ll explore three types of essential roofing mobile forms that any business in the industry should be using.
The cleaning industry is a lucrative one, having generated $51 billion in revenue in 2015 alone. That being said, there is definitely an allure to starting a residential cleaning business. While you may have the entrepreneurial and managerial experience to launch a successful cleaning company, marketing your business can present an entirely new challenge. Here we will analyze some of the marketing basics for residential cleaning services.